Last year I got 23 corporate gifts from vendors.
Amazon cards. Starbucks cards. A few wine bottles.
I used them all within a week. Can't remember who sent a single one.
But three years ago, a consultant sent me a custom powerbank. I still use it. His name comes ...
Your brand story probably bores people.
I know this because 90% of the "brand stories" I see read like corporate mad libs. Same template. Same buzzwords. Same forgettable result.
Truth bomb: Most companies think they have a story when they reallyy just have a list of features dressed up with...
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