Brand Threads

Apparel That Works as Hard as You Do

02.18.25 11:48 AM - Comment(s)
Apparel That Works as Hard as You Do

How can a shirt be the secret to brand success? Spoiler: it’s not just the logo - it’s the feeling it gives your team.

I’ll never forget a client who asked for help with branded uniforms. “Our staff hates wearing them,” they admitted. Turns out, the shirts were stiff, outdated, and downrigh...

Eco-Friendly Merchandise

02.14.25 11:48 AM - Comment(s)
Eco-Friendly Merchandise

Can branded merchandise save the planet?

The Future is Mocha

02.12.25 11:46 AM - Comment(s)
The Future is Mocha

The Future is Mocha: Pantone’s Color of the Year 2025

Mocha Mousse isn’t the name of a cartoon character gone rogue - it’s Pantone’s official Color of the Year for 2025! Also known as Pantone 17-1230, this light, neutral brown serves up vibes of mocha and chocolate mousse, with a ...

The Power of Personalization

02.10.25 11:47 AM - Comment(s)
The Power of Personalization

⚠️ PERSONALIZATION ALERT: Generic Merch is Dead (And Here's Why) ⚠️

Years ago, I was handed a generic coffee tumbler at a conference. It was practical but forgettable. Fast forward to last month when a vendor gifted me a sleek, stainless-steel water bottle with my name engraved on it.

Guess which one ...

Accessorize Your Brand

02.09.25 11:47 AM - Comment(s)
Accessorize Your Brand