Brand Threads

Meaningful Merch: Making Your Brand More Than Just a Logo

Let’s face it: standing out in today’s fast-paced world feels like trying to shout over a jet engine. For businesses, the challenge isn’t just being seen - it’s being remembered. And that’s where branded merch steps in. But here’s the thing: it’s no longer about slapping your logo on a stress ball a...

99% of AI Ads Are Garbage - But KitKat’s is Pure Genius

02.27.25 11:45 AM - Comment(s)

Most AI-generated ads are, well, awful. They’re obsessed with showcasing shiny new tech, often at the expense of creativity. The result? A barrage of ads that look eerily similar, feel overly tactical, and lack any real soul.
But then, there’s KitKat.

KitKat’s campaign flips the script on AI advertisi...

2025 Super Bowl Advertising Trends

02.25.25 11:45 AM - Comment(s)

The Super Bowl isn’t just a football game - it’s the Oscars of advertising. With millions of fans glued to their screens (and their snack plates), brands are spending big to grab those precious 30 seconds of fame. At $7 million per ad, the stakes are high, but the potential payoff is highe...

Native x Dunkin’: A Collaboration Curveball or Genius Move?

02.24.25 11:46 AM - Comment(s)

When the news dropped that Native - known for its all-natural, eco-friendly personal care products - teamed up with Dunkin’, the home of sugary donuts and caffeinated indulgence, it left me scratching my head. At first glance, this partnership feels like mixing kale smoothies with caramel macchiatos...

Building Your Brand Story - WHITE paper

02.23.25 11:46 AM - Comment(s)

In an era where consumers are bombarded with countless messages and products, it's easy to get lost in the noise. But what sets truly remarkable brands apart is their ability to tell a story that resonates, inspires, and connects on a deeper level. For me, this journey began with a simple t-shirt th...

Subscribe to RSS Feed