Brand Threads

Merch for a Cause

10.29.24 11:58 AM - Comment(s)
Merch for a Cause

When Branded Products Change the World

​We all know that branded merchandise has the power to promote a company, spark a conversation, or reinforce brand loyalty. But what happens when branded products do more than just boost visibility? What if they could change the world?

Enter merch with a mis...

Brand Archaeology

10.25.24 11:58 AM - Comment(s)
Brand Archaeology

Unearthing the Stories Behind Iconic Logos

Imagine dusting off layers of history, not in search of ancient ruins or fossils, but the evolution of a brand's logo. Logos aren’t just pretty pictures or snazzy symbols slapped onto products - they are miniature time capsules, representing the culture, vis...

The Art of Type

10.23.24 11:58 AM - Comment(s)
The Art of Type

Why Fonts Matter More Than You Think

Typography can make or break your brand’s image, and yet, it's often treated as an afterthought. Choosing the right font might seem trivial, but the wrong one can send your brand message spiraling into chaos. We’ve all seen it - fonts so mismatched, so illegible, ...

Outfit of the Day

10.21.24 11:59 AM - Comment(s)
Outfit of the Day

Let’s talk about the real “outfit of the day.” No, I’m not talking about that trendy jacket you’ve been eyeing - I'm talking about the head-to-toe, 24/7 outfit we wear: brand loyalty.

Every day, whether we realize it or not, we’re decked out in logos, designs, and color schemes from our favorite bran...

The Power of the Jingle

10.18.24 11:59 AM - Comment(s)
The Power of the Jingle

Brands You Can't Help But Sing

Ever catch yourself humming a jingle from a commercial you haven't heard in years? That's the magic of a good jingle - once it's in your head, it sticks. Think about it: McDonald's "I'm Lovin' It" or Nationwide's "Nationwide is on your side." These t...